Maximise email & enhance brand reputation
The main advantage of social media for advertisers is that they constantly introduce new marketing tools that are quickly adopted by its members and marketers alike.
According to MarketingSherpa, 81 per cent of marketers believe that social media extend the reach of email content to new markets while 78 per cent believe it enhances brand reputation. The study also found that 78 per cent of those users wanting to share certain information with another person, they do so by emailing them a link.
Low cost, high impact
One special trait of social media is that they maximize your reach by working for you long after the actual campaign has been deployed. Briefly, they are low cost, high impact media which are a great way to grow your opt-in list.
Email marketing gains new dimension
As a first step in carrying out your email marketing campaign we encourage our clients to set up a social profile. Experience has proven that clients who have integrated their email marketing into their social media platform have received as much as 47 per cent more response and interaction with the product/service. In addition to this, the integration of the social platform has delivered us with customer-specific information hard to gain on a one-dimensional platform.
To find out more about email marketing CLICK HERE.
