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WE ARE BOUTIQUE ADVERTISING AGENCY SERVICING CLIENTS WITH TWO COMMON OBJECTIVES - TO EXPEDIENTLY GROW THEIR BUSINESS AND BE THE PICK OF THE CROP IN THEIR REPECTIVE FIELD.
Our strategic approach to planning and buying media comes from an understanding that all businesses need tangible results from their ad investment because if every dollar counts so does every spot picked and placed.
Over 10 years, our performance first approach has earned us an enviable reputation for being able to get the most value from media spends and exceeding our clients expectations for return on investment.
But don’t take our word for it…read how our clients have tasted success and feel free to contact them directly.
"With Leah Daly at the helm, Cherry Media is a dynamic media agency, well versed in emerging mobile trends and performance optimisation for online campaigns. It is so refreshing to have an agency with high calibre achievers who provide valuable insight and are able to articulate media jargons, with the ultimate goal of return on investment for clients. The team at Cherry Media are always responsive and so easy to work with on a professional level.
Stamford Hotels & Resorts have been increasingly profitable in the online space with each and every campaign delivering stronger results. In this ever changing media landscape, it is invaluable to have a media agency that is dynamic and strategic. "
- Georgina Williams, Group Marketing, Promotions and Communications Manager, STAMFORD HOTELS & RESORTS
P: +61 2 9770 7777
DDI: +61 2 9770 7764
"In addition to negotiating digital media for us, Cherry Media provided the capability for delivering channel-tailored communication. They managed our Facebook presence and built a substantive and engaged audience. Developing our "brand" via thoughtful and skilful posts was a hallmark of their work. Their ability to measure performance via web analytics and respond to trends was also important in keeping our investment relevant."
- GREG SEYMOUR, GENERAL MANAGER, AUSTRALIAN MUSHROOM GROWERS ASSOCIATION
P: +61 2 4577 6877
E: seymour@amga.asn.au
"Cherry Media has for 6 years worked with the Children’s Medical Research Institute (CMRI) assisting in it in promoting its vital research programs to the community, particularly in the area of encouraging bequests to the CMRI. Cherry Media has always been proactive in searching for the most appropriate media outlets in this promotional activity, having developed a good understanding of the needs of the CMRI and also the very limited budget available. We have been, and continue to be, very happy with the relationship we have developed with Cherry Media."
- STEPHEN J RYALL, GENERAL MANAGER, PHILANTHROPY AND COMMUNITY DEVELOPMENT, CHILDREN'S MEDICAL RESEARCH INSTITUTE
P: +61 2 9687 2800
E: sryall@cmri.org.au
"The results you achieved for 2012 Jeans 4 Genes fundraising campaign were unprecedented and far beyond our expectations. We feel very lucky to have such a great media agency and I have full confidence that great things will be achieved again in 2013!"
- LAURA CARNIATO, HEAD OF FUNDRAISING, JEANS 4 GENES
P: +61 2 8865 2800
E: lcarniato@cmri.org.au
"Over the past 7 years we have worked closely with Cherry Media. Through their strong media buying we have been able to significantly improve our brand awareness in all aspects of our media mix, TV, press, and especially lead generation through online media. Our online campaigns are achieving results beyond expectations which in our business results in direct leads and money in the bank."
- ALLAN EVANS, GENERAL MANAGER, LEADING EDGE TELECOMS
P: +61 2 9497 4000
E: aevans@leadingedgegroup.com.au
- Fairfax Digital Performance Display Award for Agency yielding best performance in hotel travel category. Stamford Hotels & Resorts (2011).
- Renewed 2 year Contract awarded for building Australia’s largest regional telecommunications database for Leading Edge Group, Australia’s largest independent retail buying group. Leading Edge Telecoms (2010).
- First agency to employ a successful social media awareness campaign about health benefits of regular mushroom consumption. Australian Mushroom Growers Association (2011).
- A record achievement of pro bono advertising valued at $3.25 million for world-leading independent research facility – Children’s Medical Research Institute – Jeans for Genes Day (2012 campaign).
- SCN Industry Award for development of Australia’s first dedicated Shopping Centre Facebook page. Market City (2007-2009).
‘WE DON’T JUST PITCH THE BIG IDEA, WE IMPLEMENT THE STRATEGY THAT MAKES IT ACCOUNTABLE FROM CAMPAIGN START TO FINISH.’
We enjoy challenges some other media agencies may find difficult to profit. We have worked with some very successful start-ups to establish and build brand profile while monitoring and growing profitability through cleverly targeted media placement.
There is no "one solution fits all" when it comes to advertising and these days it’s so easy to waste money if you don’t have a clear objective, a strong proposition and an understanding of how to implement a strategy that will propel your business to that next level.
Our experience drives us to innovate across all media channels so we can reward our clients with unique propositions to make them pick of the crop for harvesting the most profitable returns.